A
STUDY by DHL Express predicts cross-border e-commerce will
grow at an annual average rate of 25 per cent between 2015 and 2020, to
rise in value to US$900 billion from a starting point of $300 billion. That rate
is twice the pace of domestic e-commerce retailers and manufacturers in the six
countries covered by the research.
Faster
shipping options, including express shipping and customised last-mile options,
correlated to 60 per cent higher growth rates than e-retailers who didn't
provide such services.
"Shipping
cross-border is much, much easier than many retailers believe, and we see every
day the positive impact that selling to international markets can have on our
customers' business growth," CEO, DHL Express, Ken Allen, was
quoted as saying in a report by New York's Air Cargo World.
"We
also see that virtually every product category has the potential to upgrade to
premium, both by developing higher quality luxury editions and by offering
superior levels of service quality to meet the demands of less-price-sensitive
customers. The opportunity to 'go global' and 'go premium' is there for many
retailers in all markets."
DHL's
study revealed that manufacturers that take advantage of e-commerce to move to
direct retail models, whereby they offer their products online to the end
customer, can expect to grow 30 per cent faster in cross-border e-commerce than
other retailer groups.
Sour
: HKSG.
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